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Save the Date for the Teachers Update

Printing Industries of America - February, 03 2012

Printing Industries of America is proud to host the 2012 GASC/Printing Industries of America Teacher’s Update. The Teacher’s Update will be held at Printing Industries global headquarters in Sewickley, Pennsylvania, July 16–20, 2012. This one-week program is the ideal opportunity to get out of the classroom and learn from industry experts.

What will you learn?

Attendees are given an understanding of new technologies in education, training, and retraining needs that can be carried out into the classroom. Both classroom and laboratory sessions in Printing Industries production facility will highlight the latest equipment and cutting-edge technology.

Who should attend?

Only those who receive funding can attend the Teacher’s Update. Fill out the funding application before April 23, 2012 to find out if you are qualified.*

For further information about the 2012 GASC/Printing Industries of America’s Teacher Programs, visit < href="http://www.printing.org/training">www.printing.org/trainingand click on the Teacher Programs headline.

*Please note: If you wish to receive funding for the 2012 GASC/Printing Industries of America Teachers Conference, October 6-8, 2012, you must send in your funding application by the April 23 deadline.


Is the Time Right for Bundling?

Publishers Weekly - February, 02 2012
In a world where people increasingly consume their content on multiple platforms—watching TV recorded on their DVR, as well as downloaded to their iPad; reading the New York Times in print Sunday mornings, on their Kindle during the morning commute, then on their desktop at the office—questions are starting to be asked about why publishers are not allowing readers easy access to both digital and print. (Studies show that most e-book readers also buy print books.)

Tough Week for Amazon

Publishers Weekly - February, 02 2012
Despite posting a 35% sales increase for the fourth quarter and earnings that were better than expected (if still down compared to a year ago), last week was a tough one for Amazon. Analysts and investors were disappointed in the quarterly report, and the stock price for the nation’s largest online retailer fell almost 8% the day after the earnings report was released on Tuesday, though it bounced back a bit on Thursday. Analysts have long worried that Amazon was investing too heavily in its business, but that hasn’t stopped Amazon from keeping up those investments or its stock price rising (it has a 52-week high of $246.71). The most recent report, though, renewed concerns among some analysts that Amazon was not getting a high enough return on its investments.

Now and Then Jumps into Digital Short Pool

Publishers Weekly - February, 02 2012
In early 2011, Amazon launched Kindle Singles, and among those who saw the potential of the short-form digital content model were Chandos Erwin, managing director of the digital agency Oatmeal Beach, and Ivan Dee, founder of Ivan R. Dee Inc. (now an imprint of Rowman & Littlefield) and then chief editor of Quadrangle Books.

Register for the 2012 Vision 3 Summit!

Printing Industries of America - February, 02 2012
VISION 3 SUMMIT TO DEMONSTATE THE POWER OF PRINT

Attendees to Learn the Facts on the Sustainability and Effectiveness of Print in Today's Communications Mix

Reston, VA - Even in this age of electronic options, print remains the backbone of business communication. Despite some uninformed naysayers, it also is sustainable, renewable, recyclable, and highly effective. Attendees at the Vision 3 Summit, coming February 19-22, 2012 to the Marco Island Marriott in Marco Island, Florida will have the opportunity to hear more about the power and sustainability of print, and also how to more effectively promote print to their customers.

"The graphic communications industry must champion not only the effectiveness of print but also our industry's commitment to sustainability," said Michael Makin, CEO of Printing Industries of America, who will moderate the Power of Print Panel Discussion on day two of the conference. "While print is both highly effective and very sustainable, it can also complement and enhance the evolving array of electronic communications."

Panelists for the session will include Ben Cooper, executive director of the Print Council, Bob Lindgren, president of Printing Industries Association of Southern California, and Kerry Stackpole, president of the Printing & Graphics Association MidAtlantic.

In his role as executive director, Cooper has led the Print Council in building the industry's first print marketing alliance. Under Lindgren's leadership, the Southern California association created and launched the highly successful "Choose Print" campaign. Stackpole is the architect of the "Print Grows Trees" education campaign.

Augmenting the Power of Print Panel Discussion will be a "Why Print is Sustainable" presentation by Gary Jones, Printing Industries of America assistant VP of Environmental, Health, and Safety Affairs. "You need to know not only what to say about print, but how to say it so that it resonates with your customers," said Jones. "You must also know the vehicles available to market the value of print, and the resources you can use to promote print as a sustainable communications medium."

The Vision 3 Summit is sponsored by NAPL, NPES and Printing Industries of America. For complete information about the Vision 3 Summit, and to register, visit: www.vision3summit.org. For conference updates and news, follow the Vision 3 Summit community online at: Facebook.com/Vision3Summit and twitter.com/Vision3Summit.

About NAPL
Chartered in 1933, the National Association for Printing Leadership (NAPL) is a not-for-profit business management association representing companies in the $100 billion graphic communications industry. NAPL's comprehensive slate of business-building solutions provides company leaders with management tools that enable them to make informed business decisions in an ever-changing market environment. For more information on NAPL or its affiliated association, NAQP visit: www.napl.org or phone: 800/642-6275.

About NPES
NPES is a U.S. trade association representing more than 400 companies that manufacture and distribute equipment, software and supplies used across the workflow of printing, publishing and converting processes. NPES is a co-sponsor of the international PRINT show and GRAPH EXPO-the largest and most comprehensive prepress, printing, converting, package printing, binding and finishing, mailing and fulfillment, and offset and digital equipment trade show and conference in the Americas. For complete information about the association, its programs and member companies visit: www.npes.org or phone: 703/264-7200.

About Printing Industries of America
Printing Industries of America is the world's largest graphic arts trade association, representing an industry with more than one million employees. It serves the interests of more than 10,000 member companies. Together with its nationwide affiliate network, Printing Industries of America delivers products and services that enhance the growth, efficiency, and profitability of its members and the graphic communications industry through advocacy, education, research, and technical information. For complete information about the association, its programs and member companies visit: www.printing.org or phone: 800/910-4283.

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